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“We’re on a mission to educate the world” |
Founded: 2015 in Ontario, Canada
Category: Educational Technology Primary office: Kitchener, ON (Canada) Core technical team: Kitchener, ON (Canada)
Status: Private Employees: 400+ Amount raised: CAD $172+ million (5 rounds – May 2020) |
OVERVIEW
PERFORMANCE METRICS
ACHIEVEMENTS
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Sells
- Applications and Admissions Online Marketplace (1,200+ educational institutions and 30,000+ programs)
- Referrals
Channels
- Online and Mobile Apps (iOS & Android)
- Social media engagement
- Webinars and Virtual workshops
- Platform connects students with U.S., U.K. and Canadian secondary and post-secondary institutions
Competencies
- Founder-led Management team
- Artificial Intelligence & Big data Analytics
Resources
Assets
- SaaS-enabled platform that connects students, educational institutions and recruitment partners
- Revenue sharing agreements with colleges and universities – per centage of tuition fees
- Partners with over 1,200 educational institutions ranging from Grade school to Postgraduate studies
- Partners with over 4,000 admissions/educational recruitment organizations
Processes
- User-friendly platform (for students, institutions and recruiters)
- Largely virtual with ApplyBoard personnel assisting (as required) at key points
- Free for students and applicants
- Document verification
- Admissions and recruiters’ virtual workshops
- Dedicated Customer service & technical support
- Easily search for institutions and programs
Priorities
- Increase partnerships (e.g. extend partnerships to Airlines and financial Institutions)
- Increase Cross-border operations (expand from U.S., U.K. and Canadian base)
- Increase User base
- Increase employees from 400 to 500
Assertions That Best Describe What the Company Did to Scale Early, Rapidly & Securely
- Develop and sell products that address a problem, job to be done or a need that is shared by a large and growing number of individuals and organizations in various regions to increase sales.
- Increase value by arranging and directing a community comprised of groups that are external and internal to the company and connect everything needed to scale
- Increase market share by applying digital technology to brand, market, sell, and service customers more cost-effectively than competitors
- Increase the company’s value by continuously seeking and receiving funding to support the company’s plan to scale and improve its image in the marketplace
- Continuously improve the user interfaces and applications that directly influence the entirety of the customer experience including personalized content, quality messaging, and the delivery and returns process to increase sales
- Eliminate communication and coordination barriers when working with foreign partners that are geographically separate, institutionally distant, and operate in different time zones
- Allow individuals and organizations to make money using your products and services
- Expand brand coverage, eliminate intermediaries, and operate a platform that is simple to use, attracts a very large market, and enables the company to control the quality of the products traded on the platform
- Enforce policies and procedures for resource combination, production and coordination, information search and gathering, bargaining, and accountability
References
ApplyBoard website. https://www.applyboard.com/
Crunchbase. 2020. ApplyBoard. https://www.crunchbase.com/organization/applyboard#section-current-team
Deloitte Canada. 2019. Technology Fast 50. [online]. Deloitte. https://www2.deloitte.com/ca/en/pages/technology-media-and-telecommunications/articles/fast50-winners.html
Forbes. 2019. The 2020- 30 Under 30. [online]. Forbes. https://www.forbes.com/profile/applyboard/?list=30under30-education#2026bfbf7ce6
Mascarenhas, N. 2020. EdTech’s newest unicorn, ApplyBoard, land $1.4billion valuation with fresh funding. [online]. TechCrunch. https://techcrunch.com/2020/05/04/edtechs-newest-unicorn-applyboard-lands-1-4b-valuation-with-fresh-funding/amp/
Owler. 2019. ApplyBoard. https://www.owler.com/company/applyboard
Contributors
- Yinka Olanrewaju-Olawepo