Invision

“The digital product design platform powering the world’s best user experiences

Founded: 2011 in New York, USA

Category: Application Software

Primary office: New York, NY

Core technical team: New York, NY

Status: Private

Employees: 1300+

Amount raised: $350.2 million (8 rounds – 2018)

OVERVIEW

Provides an online design collaboration platform for startups, corporations, and design agencies, which allows users to research, design, and test products for web and mobile
Enables users and the community of designers to have access to real-time data insights and offers tools for prototyping, task management, workflow management and version control

PERFORMANCE METRICS

ACHIEVEMENTS

InVision Cloud – a full design collaboration cloud suite for improved design-to-development processes
InVision Studio – a screen design tool.
InVision Design System Manager (DSM) – where design teams can manage their assets and best practices at scale from one place.
Marketplace by InVision – sells fashion and digital items in partnership with Printfection

User friendly Interfaces – desktop, mobile and web
Integration with third party websites and platforms.
Integration with third part collaboration tools such as Microsoft Teams, JIRA and Dropbox
Inside InVision – a publication used primarily for announcing updates and new releases.

Culture of Co-ownership: thinking and acting just like owners (users) do.
Partners & Integrates with top business technology for enjoyable seamless experience – e.g., Adobe, Sketch, Microsoft, Slack, Dropbox
Enterprise-grade security – private cloud option, single sign on integration, two factor authentication and EU GDPR compliant

Assets

Founder-led management team.
Large Design Ecosystem: Inside Design, DesignBetter.Co – for learning, support, inspiration and collaboration
1300+ employees across 20+ countries.
Proprietary algorithm and data with 7 registered trademarks.
Single venture fund; InVision Fund
Top rated Clientele – e.g., Amazon, Uber, Netflix, Mailchimp, Lyft

Processes

Customer support interactions through media channels such as email, social media, hotlines, AI powered chatbot systems.
Processes aimed at product validation and evolution as a result of customer feedback.
Rapid market segment acquisition – serves 100% of the Fortune 100 companies.
Single sign-on & Enterprise security features
Flexible design interfaces: On the go-Free hand, Boards & Studio
Offers training services for Cloud, Enterprise & Studio
Simplification of prototyping that allows fast and quality design iterations.

Priorities

Design iterations: continually improving bad versions through consumer feedback.
Increase collaboration & global footprint

Increase market share by applying digital technology to brand, market, sell, and service customers more cost-effectively than competitors
Increase demand by enabling users to participate in product and service development
Increase demand by using scientific and technological advances to develop innovative products and services
Dedicate teams with strong mix of marketing and technical skills to increase the number of new customers and the retention rate of existing customers
Increase demand by meeting or exceeding international product and service standards to overcome barriers to trade and position company as a world-class quality supplier
Continuously improve the user interfaces and applications that directly influence the entirety of the customer experience including personalized content, quality messaging, and the delivery and returns process to increase sales
Advance product designs and high-quality customer services to increase demand